PRETTY YOUNG (William Ek), 22 years old, has been producing electronic music since the age of 12, but always had in mind to be something else than the EDM music he started with. The name PRETTY YOUNG had been on his mind for a couple of years, but it was last summer (2019) William really realized what kind of music he’s meant for: Rhytmic Urban Pop with wonderful piano and guitar chords Acoustic meets dance. Since the first release in August last year, PRETTY YOUNG has made more than 20 original songs in sessions with topliners and artists.